By Kerri Loudoun, Communications and marketing portfolio leader (kerri.loudoun@skipatrol.ca)
The communications and marketing team is excited to welcome Diana Lee as the national communications and marketing manager.
Diana is a patroller from Central Zone and brings a fresh lens to our team. She is a Nordic patroller at Highlands Nordic and a snowboard patroller at Earl Bales Ski and Snowboard Centre. Diana started her snow sliding sport career as an adult and joined the CSP in 2022.
Diana is a librarian and a reporter for Get Out There Magazine. She has a broad range of marketing and communications experience and is well versed in event planning, experiential marketing and event activation. She was even an ambassador with Oakley and Fjallraven and continues to work with outdoor brands.
She is passionate about many outdoor sports and activities and is a stand-up paddle board (SUP) instructor who paddles all year round. Diana believes in lifelong learning and has taken swift water rescue and ice rescue operations training.
As the national communications and marketing manager, Diana will work closely with the editorial and pro deal teams, as well as many facets of the members’ website, recruitment and retention materials and overall portfolio strategy.
We look forward to all that Diana will contribute to the portfolio. Feel free to drop her a line to say hello at diana.lee@skipatrol.ca or see what she’s up to on Instagram @only1phoenixx.
This post is also available in: French